Jeune Afrique magazine has just published a survey realized on the presence of African cities on networks, Twitter in particular. This publication revealed that African municipalities grant no importance to social networks.
Jeune Afrique magazine explained that African cities are less motivated by their ignorance of the profits that they can gain in using this tool. Over about sixty big cities registered, only 20 have a Twitter account. Among these about twenty, there are also some that are not real users.
They are cities that have Twitter accounts but that do not make use of it. For example, this is the case of Bujumbura (5 subscribers for 2 tweets), Kinshasa (44 subscribers for 3 tweets) or Cotonou (71 subscribers for no tweet).
In West Africa, Dakar cuts a fine figure with 4 035 followers. The Senegalese capital town is however far from the 5 top positions largely occupied by Southern African cities. Indeed, Cape Town arrives at the top of the list with 53 900 followers followed by Johannesburg (27 800 followers) and Kampala (18 300followers). Pretoria and Kigali close the list with respectively 16 300 and 9 717 followers.
If several African cities are not officially present on Twitter, the fact is that they count a great number of people using this American social network. The case of cities as Cairo and Alexandria (227 509 and 159 534 tweets) is an illustration.
Original text by: Roger ADZAFO